Last Updated on 13 July 2020 by Gertrude The hardest question of a business is the hiring process and in this case hiring a competent customer service personnel. If you’re a recruiter you already know how difficult it can be to wade through thousands of applications where you were only looking for one application. So … Read more
Last Updated on 19 March 2019 by Gertrude Customer service is at the helm of any company but in Kenya, poor customer service is the norm. Rude receptionists grace the front desk dressed suavely but their mouths stink when addressing customers. Most Kenyan businesses don’t offer their customer service personnel competitive packages or are over-worked … Read more
Last Updated on 15 March 2019 by Gertrude What is brand awareness and how can a digital marketer create brand awareness in order for you to capture audiences, create leads for your business? ”Kenya has gone digital”. The media, businesses, The President and Kenyans keep announcing we have gone digital. Are businesses really utilising the … Read more
Last Updated on 8 May 2019 by Gertrude Every online business and especially e-commerce stores need to have great service. It’s not a wonder that customer service provides for 75% of work online. What’s customer service? How does one become a customer service agent online as a Kenyan? Which degree do I need to work … Read more
Last Updated on 7 March 2019 by Gertrude Mombasa is a Kenyan tourist destination revered by Kenyans and Internationals. Many internationals coming to Kenya don’t know or are into Safari than finding out what adjacent towns are offering. Sadly, though, they also know Mombasa as a beach town rather than a destination for adventure. Mombasa … Read more
Last Updated on 6 March 2019 by Gertrude If you’re gay and have the travel bug you know how difficult of a decision it is to travel in a homophobic nation. I had a gay friend of mine asking me whether it’s safe to travel in Kenya as there are features in Kenya which he’d … Read more
Last Updated on 5 March 2019 by Gertrude Does a Kenyan business owner really need a blog? Why does one need a blog in the presence of social media? Do blogs really pay? I don’t have expertise blogging, do I need to be a great writer to operate a blog as a Kenyan business owner? … Read more